There’s nothing like a professionally-made video to get your viewers’ attention. But creating a professional video can be quite daunting, with tons of technical and production work required. So, I’ve created a list of simple tips that I have learned from a top Web Design Company in Bangalore to help you make your videos look more professional, grab viewers’ attention and showcase your knowledge in front of the camera.
Tips for making video professional
1. Have a good backdrop.
The first thing you should do when making a video is to pick a good backdrop. It doesn’t have to be fancy, but it does need to be interesting and relevant.
A white wall is boring and unprofessional, so don’t do that! Instead, consider using something from your brand’s color palette—like a piece of furniture or a part of your logo. If your brand has a lot of colors, try using them all at once by putting up a poster with all those colors on it or hanging up some streamers in the background.
2. Keep it short and make your message clear.
Every time you put a video on Facebook, Instagram, or any other platform, you compete with an ocean of clips that are just as good (if not better).
So how do you make yours stand out?
First and foremost, keep it short. People want to get the info they need quickly—so don’t waste their time with long-winded introductions or rambling stories. If there’s a message you want to convey, get right to it.
Second, make your message clear. You probably have a lot of ideas bouncing around in your head about what the video should say and how it should say it. But if you can’t explain that idea in one sentence or less, then maybe it’s not ready for prime time yet!
3. Use professional video editing software.
If you’re making videos, it’s worth investing in good video editing software. There are plenty of free options, but investing in a paid version is the way to go if you want to make your video look professional.
If you don’t have any experience with video editing software, don’t worry! These programs are simple enough that even a beginner can use them effectively. You can find tutorials online for making your videos look professional using the software you already have.
4. Use microphones and audio equipment that professionals use.
If you want your videos to look professional, you need to use the same equipment that a professional video production company in Bangalore uses.
This means using a mic with a pop filter and windscreen, or even better, an XLR cable from your camera to your computer. You can also buy a boom pole to hold your mic up high and out of the way of other people’s heads. If you don’t have these things lying around, you can find them at most electronics stores or online.
5. Plan your shots.
Planning your shots can help you avoid missing out on the perfect moment and give you a chance to get ready with whatever equipment you need.
Make sure you consider what type of shot will look best for your video and its intended purpose. For example, if you create an explainer video, consider what angle will best show off your product or service.
While planning shots, remember that different cameras have different capabilities; for example, some cameras are better suited to close-ups than others.
6. Shoot in the highest resolution possible for your camera (e.g., 4K).
Shooting in the highest resolution possible for your camera will make the video look more professional and help you avoid having to do too much editing down the line.
If you’re shooting with a DSLR or mirrorless camera, it’s important to make sure that you have an SD card with enough space to fit all of the footage you’ll be recording. If it doesn’t have enough space, your camera won’t let you record until it’s full.
If possible, shoot in 4K resolution if your camera supports it. This is especially important for outdoor shots because of how much detail is captured in the image. You can also use this setting if you want to zoom into a scene after filming has finished—it will allow for more clarity.
7. Be astute with camera movements.
Camera movement is one of the most important aspects of a professional-looking video. It makes you feel like you’re watching something made by someone who knows what they’re doing.
There are lots of different types of camera movements, but the simplest way to think about them is whether or not they follow the action. If you want to make your video more professional and polished, avoid using fast pans or tilts that don’t follow the action.
If you want your video to look more like a Hollywood blockbuster than a home movie, try this trick: shoot everything in slow motion! Slow motion gives your viewers time to take in details and see what’s happening in each shot because there’s less action going on at once.
8. Zoom sparingly.
You might be tempted to zoom in on your subject when you’re shooting a video. But be careful! If you zoom too much, the image will appear grainy and pixelated. And if you zoom too little, it’ll look like the camera is too far away from your subject, making them feel uncomfortable or embarrassed.
Zooming in once or twice is fine (if it helps to get the shot), but try not to overdo it.
Conclusion: With these tips, you can make any video look more professional!
Don’t rely on a pretty picture, an interesting title, or famous faces in your video. The best way to improve your video is to ensure you hit all the check marks above the rest.
To recap, the above tips should help make your videos look more professional and encourage people to consume them more thoroughly. Adding these items to your video production checklist is a good first step in helping you create better videos. Hopefully, some of these quick tips will help you make videos to draw in an audience and engage with them accordingly.